After the experience and lessons gained from hurricane Katrina and other storms, U.S. truck, train, and logistic companies were able to quickly get back online after the Hurricane Sandy.
One of the key drivers for the Northeast economy is expected to be the shipping business, which is expected to help the economic recovery. Those living in the northeast, many still without power and fuel, are in need of deliveries or relief supplies, lumber, machinery, and replacement vehicles.
Aftermath of the Storm
The people in the affected areas are relying on logistics experts for the shipping of a host of products including food, batteries, building materials, generators, vehicles, and whatever else is needed to assist in the recovery process. Even rental vehicles are in high demand to help with businesses catching up on time lost due to the storm.
Although delivery companies took a hit from Sandy, the volume of needed goods will make up for the lost time quickly. Major ports like New York and New Jersey are already back in action and are working to get caught up as well.
Previous storms, such as Katrina, have given valuable experience for quick recovery which has helped in the process of getting the northeast back on its feet. Transportation companies have been evolving through the storms to become more efficient in the cleanup and recovery process, which is crucial to their business and to people living in the areas hit the hardest by Sandy.
Once the storm had passed there were plenty of trucks ready to move the needed supplies, due to planning and experience. After the mess following Katrina, shipping companies started formulating processes for quickly and efficiently working through the problems caused by such storms.
Even with the emergency planning, Sandy showed transport companies some unseen issues that will be addressed in crisis planner updates. Issues such as not having power in places that are needed to help get things back to running, such as gas stations, will need to be brought closer to the point of impact, so that the much needed fuel can be pumped.
There were also communication issues when a cellular tower went down, which caused communication failures for half a day. UPS plans to deploy high priority call systems, that are managed by Homeland Security, on a larger scale.
Our thoughts and prayers go out to all of those continuing to be affected and those assisting in the cleanup. Be safe out there.
As the Marketing Manager at ShipYourCarNow and SYCN Auto Logistics, I am passionate about creating brand awareness, cultivating consumer interest, and enhancing engagement strategies on both the B2C and B2B fronts. My expertise extends to playing a pivotal role in developing and executing impactful strategies within the B2B realm. I excel in the successful implementation of digital marketing, content marketing, and design initiatives to drive results.
My marketing journey began with start-up experience in the automotive industry at BacklotCars, followed by honing my skills in B2B marketing with EducationDynamics. I thrive on leveraging my diverse experience to contribute innovative solutions to the dynamic challenges of the marketing landscape.
I am a proud graduate of the University of Nebraska-Lincoln (Go Huskers!) where I majored in Advertising and Public Relations with a minor in Communications. My academic foundation laid the groundwork for a successful career in marketing.
Fort Lauderdale, Florida has been my home since 2021, marking a vibrant chapter in my personal and professional journey. Originally from Kansas City, I bring a unique perspective shaped by my Midwestern roots.